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Sophie R.

I specialize in public relations - how narratives form, how they spiral, and how to regain control when the story being told isn't yours. Before Loophole, I spent years in PR learning that perception isn't just about what's true, it's about what people see first. As an account manager, I help clients navigate the messier side of being online: bad press, viral misunderstandings, and the kind of search results that follow you everywhere. My job is to help you take back control of your story.

Sophie R.
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Sophie R.
I specialize in public relations - how narratives form, how they spiral, and how to regain control when the story being told isn't yours. Before Loophole, I spent years in PR learning that perception isn't just about what's true, it's about what people see first. As an account manager, I help clients navigate the messier side of being online: bad press, viral misunderstandings, and the kind of search results that follow you everywhere. My job is to help you take back control of your story.
Unintended Consequences

California Banned Plastic Bags… The Industry Made Them Thicker

March 15, 2026

California banned plastic bags in 2014 – then plastic bag waste rose 47%. A single exemption for “reusable” bags let the industry keep selling plastic at checkout for a decade.

The Impossible

Don’t Fight Fire with Fire: Why Savvy Workarounds Outperform Confrontation

March 14, 2025

In a world that instinctively fights fire with fire, Loophole proves that mastering hidden rules and strategic diplomacy can quietly transform impasses into victories – without the drama.

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  • Artificial Intelligence
  • Reputation Management
  • The Impossible
  • Unintended Consequences
Loophole is a software company, not a law firm. The views, test results, and strategies shared on this blog reflect our own opinions and firsthand experiences. Some content may be generated or assisted by AI. Content is provided for informational purposes only and does not constitute legal or professional advice. Readers should independently verify all information before acting on it. Results are not guaranteed. Always consult a licensed attorney for legal matters.
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